A Ukrainian state portal providing practical safety guides for citizens during wartime. The goal was to turn complex, critical information into clear and accessible visual stories. I created storyboards and illustrations for short animated videos, working closely with a motion designer to bring them to life. Beyond animation, I designed various print materials, merch, packaging, and social media graphics. The result is a cohesive visual system that effectively delivers vital safety messages to a broad audience.

A browser-based crypto mining simulator with play-to-earn mechanics. My role was to keep the game visually fresh and engaging by designing themed miners inspired by holidays, current events, and pop culture. I created vector-based characters and custom room environments, bringing them to life by animating four distinct states for each miner. Beyond the in-game assets, I designed promotional banners and social media ads, ensuring the game’s aesthetic stayed cohesive and recognizable across all platforms.

Brand identity for a Ukrainian bakery making authentic French pastries. The founders wanted a design that reflects their family roots and focus on high-quality, local ingredients. To show this, I mixed the cozy feel of a traditional bakery with a clean, modern look using delicate line art. The logo is a wheat-clover symbol representing abundance, paired with a warm, natural palette of wheat, terracotta, and charcoal. The result is an elegant and simple design system that works perfectly everywhere, from pastry boxes to social media.

A US-based tech company focused on marketing analytics. My task was to build a custom illustration system from scratch, including icons, web visuals, and promo graphics. To match their name, I designed everything around an origami concept. By playing with geometry, folds, and paper textures, I created a visual language that feels lightweight, tech-forward, and approachable. The final illustrations do a great job of explaining complex marketing tools in a simple, engaging way across all their digital platforms.

A quick delivery service for comforting, home-cooked food with Ukrainian roots. Bafood is all about the cozy feeling of childhood meals and family traditions. The goal was to refresh their outdated look and create a simpler design system that puts the food first. I updated the logo, softened the harsh color contrasts, and built a modern visual identity using vibrant colors and dynamic patterns. The result is a lighter, more approachable brand that feels like home—simple, accessible, and full of warmth.

Magic Clay is all about sparking kids' imaginations. For this project, I got to design a whole cast of cute, friendly animal characters. The main challenge was making sure the figures weren't just adorable, but also super easy for little hands to build. After testing the assembly, I created several animal collections, designed the packaging, and illustrated clear step-by-step guides to make the whole crafting experience simple and magical.